Course curriculum

  • 1

    Start Here!

    • How is this going to work?
    • Adopting the SEO Mindset
    • What does Google Actually Want?
  • 2

    The Research Process

    • Keyword Research
    • Your Assignment: Perform Keyword Research!
    • Keyword Mapping & Site Architecture
  • 3

    On Site Optimization

    • On Page Optimization (Meta Data Optimization)
    • Content Optimization
    • The Wikipedia Method (Seriously the biggest miss in SEO)
    • Duplicate Content
  • 4

    Off Page Optimization

    • Risks of Link Building - AKA - Don't Do This Stuff
    • Tried & True SAFE Link Building Tactics
  • 5

    Technical SEO

    • Page Load Speed
    • Robots, Sitemaps, and Crawling
    • Mobile Friendliness
  • 6

    Keep Your SEO Growing

    • Blogging
    • Adding Keywords
    • The Typical SEO Success Timeline